Privacy Policy

Privacy Policy

Jon Dafydd-Kidd (“I”, “me”, “my”) is committed to protecting and safeguarding your privacy and will only use the information collected about you lawfully (in accordance with the Data Protection act 2018). 

1. Explaining the legal bases I rely on

The law on data protection sets out a number of different reasons for which I may collect and process your personal data, including:


In specific situations, I can collect and process your data with your consent.

For example, when you book a coaching session with me, and give me your telephone number  or email address – I will use this to contact you regarding the session.

When collecting your personal data, I will always make clear to you which data is necessary in connection with a particular service.

Contractual obligations

In certain circumstances, I need your personal data to comply with our contractual obligations.

For example, if you order coaching from me, I will collect your details and retain them for 6 years under my HMRC obligations.

Legal compliance

If the law requires me to, I may need to collect and process your data.  

For example, I can pass on details of people involved in fraud or other criminal activity to law enforcement.

Legitimate interest

In specific situations, I may require your data to pursue my legitimate interests in a way which might reasonably be expected as part of running my business and which does not materially impact your rights, freedom or interests.

2. What information is collected?

I may collect, store and use the following kinds of personal data:

  • Name
  • Email address
  • Telephone number
  • Number and value of sessions completed
  • Incase of Emergency Contact

3. Use of Personal Data

I may use your personal information to:

  • Contact you regarding coaching sessions and bookings
  • Provide evidence of coaching hours completed to the International Coaching Federation (ICF) or other coaching bodies in order to meet accreditation requirements
  • Sessional notes as prompts
  • For marketing purposes (you may opt out of this at anytime through emailing

I will not without your express consent provide your personal information to any other third parties. I will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.  I will store your data for as long as is reasonable for the above usages. You may ask me to delete your personal data at anytime.

4. Disclosures

I may disclose information about you:

  • to the extent that I am required to do so by law.
  • when there is legitimate concern of harm to yourself of others.
  • in connection with any legal proceedings or prospective legal proceedings.
  • in order to establish, exercise or defend my legal rights.

5. Policy amendments

I may update this privacy policy from time-to-time by posting a new version on my website – I will email you in advance of any significant changes which may impact your privacy.

6. Payments

Payments from banks based in the UK will take place through Direct Bank Transfer. Bank details will never be written or noted outside of the bank transaction itself. 

International payments will be processed through Stripe and are subject to their privacy policy which can be viewed at:

7. Your rights

An overview of your different rights

You have the right to request:

  • Access to the personal data I hold about you, free of charge in most cases.
  • The correction of your personal data when incorrect, out of date or incomplete.
  • The deletion of the data I hold about you, in specific circumstances. For example, when you withdraw consent, or object and I have no legitimate overriding interest, or once the purpose for which I hold the data has come to an end.
  • A computer file in a common format (e.g. CSV or similar) containing the personal data that you have previously provided to me and the right to have your information transferred to another entity where this is technically possible.
  • Restriction of the use of your personal data, in specific circumstances, generally whilst we are deciding on an objection you have made.
  • That I stop processing your personal data, in specific circumstances. For example, when you have withdrawn consent, or object for reasons related to your individual circumstances.
  • That I stop using your personal data for direct marketing (either through specific channels, or all channels).
  • That I stop any consent-based processing of your personal data after you withdraw that consent.

You may instruct me to provide you with any personal information I hold about you anytime.  You may instruct me to remove your personal data by email at any time. If you have any questions about this privacy policy or my treatment of your personal data, please email

8. Contacting the Regulator

If you feel that your data has not been handled correctly, or you are unhappy with my response to any requests you have made to me regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.

You can contact them by calling 0303 123 1113.

Or go online to (opens in a new window; please note I can’t be responsible for the content of external websites).