JDK Coaching

DISCOVERY: The first step in an epic journey

Coaching or Mentoring?

It's important to understand the difference: Coaching or Mentoring.

At its core, Coaching is a non-directive, collaboration between coach and client. A creative conversation. A thought provoking dialogue.

It is entirely focused on you and your needs and goals. Clients become empowered in courageous choices about all aspects of life. It shifts the way clients view themselves, as well as other people and their environment.

Mentoring is a relationship between two people or a group. The goal: professional and personal development.

The “mentor” is usually an experienced individual who shares knowledge, experience, and advice with the “mentee/s”.

Discovery Sessions are free 25 minute, relaxed conversation. We will chat about what you want to gain, and how we might collaborate.
You're not alone, and you are powerful.

Ready to Discover?

How I Work ...

Coaching & Mentoring
A series of 1-2-1 conversations focused entirely on you. Explore the future and challenge what's holding you back.
Creative Warriors
A community of creative industry professionals, coming to together and ready to break some rules.
Group Coaching & Mentoring
Bespoke Coaching for groups new or existing (not internal organisation).
Team Coaching
Create real change, unity and energy as you move into your organisations future.

Jon Dafydd-Kidd

I’m excited to collaborate with passionate creatives, change makers and executives to re-imagine their future and thrive in a fast and ever changing, peri-pandemic world.  

I coach because I believe in supporting you to do the work that helps you challenge expectations and create the future you want. 

As well as being a trained Transformational  Coach and NLP Practitioner, I hold over a decade’s experience as a theatre maker, creative producer and inclusion champion. I bring creativity to my coaching, serving you in a way that is most useful to you. 

Partners & collaborators

Make the choice that this is your time to change



What My clients are saying ...

_33A4788 - Jill Gaskell

Jill Gaskell

Change Communications cONSULTANT

“In a world where suddenly everyone is a coach, Jon truly stands out as a real gem. From the supportive space he creates to the insightful reflections he offers, I always feel challenged in the most thought-provoking, inspiring yet pragmatic way. As a result, in my first six sessions, I experienced more lightbulb moments than I could ever have expected and was boosted so much further towards my goals than I dreamed possible. This coach is a keeper and one I hope to work with for a long time to come.”

Clare Potter


“I feel very privileged to have had this experience with Jon. It has led, to some profound shifts for me and allowed me to connect with a source of my own (and a larger) creative power. So I feel empowered.

Also, it was fun! It was beautiful. It was deep work and is still working its thing.”

SarahLongfield_highres-16 - Sarah Longfield

Sarah Longfield


“I would wholeheartedly recommend JDK. He held the space so effectively, allowing me to really explore where I’m at and gain clarity on where I want to go.

I didn’t go to Jon to solve a problem, but to enhance, enliven and reinvigorate my life and work. This happened and then some!”

Jain pic - Jain Boon

Jain Boon

Theatre maker & 
co-artistic director of thisplace

“Jon’s gentle provocations and insightful coaching practice provided a much needed stepping off point in which to explore where I am right now as a practitioner. Jon works alongside, and as my collaborator he supported me to unlock something so fundamental to my purpose and passion which in turn has enabled me to view myself in a kinder, more compassionate way.”


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